Tourism Technology

“Tourism Technology", initially based on the concept of cultural technology, is a more comprehensive term covering knowledge used to add to the value of tourism products on a micro level and the management of the travel and tourism industry on a macro level. New tourism products are also the end result of tourism technology combining with other industries. International Hospitality Information Technology Association (iHITA) is a professional organization for educators, researchers and practitioners who are committed to the advancement of hospitality technology.
Potential topics may include :
•         The use of information technology in hospitality and tourism
•         E-Consumer behavior
•         E-Tourism
•         Customer relationship management
•         Electronic distribution and logistics management
•         Electronic marketing strategies: management and evaluation
•         Electronic word-of-mouth and user generated content management
•         Information search and retrieval
•         Legal and ethical aspects of information technology
•         Mobile platforms and applications
•         Online communities
•         Recommendation systems
• Attitudes and predictions about social media by travel marketers
•  Attitudes and predictions about social media by travel consumers
•         The role of social media and social networks in sales and marketing
•         E-Social networking sites
•         Consumer Generated Media
•         Consumer Review Websites
•         Online Blogs
•         Web 2.0
•         Social dynamics of communication on the Internet
•         Virtual webspaces (i.e. Second Life)
•         Internet or m-commerce business models promoting eWOM (i.e. RSS)
•         Legal implication of consumer generated media content for hospitality organizations
•      Social media metrics• Technology adoption, novel business models, and integration within hospitality and tourism value chains
•         Technology education, training, and certification
More information about the conference as well as the Call for Paper can by found on the iHITA website (www.ihita.org)